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Acer launches Iconia W4 tablet

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Acer India today unveiled a 20.32 cm (8-inch) Iconia W4 tablet for the Indian consumers. It features IPS and Zero Air Gap technologies that provide a sharp display with enhanced clarity and brightness. 

Iconia W4 is loaded with Microsoft Windows 8.1 and runs on 4th generation Intel Atom processor; offers battery life up to 10 hours for web browsing and up to 8 hours for video playback. It weighs only 415 grams and 10.75 mm (0.42- inch) slim.

“Modern consumers want an all-pervasive computing experience, one that is high on speed and performance as well, taking care of their mobile demands. Addressing the consumer desire for portable computing, Acer has launched a host of computing devices in flexible form factors including convertibles, all-in-ones, and tablet PCs. As a part of our focused efforts to offer industry-changing experience and newer form factors, we bring to you our latest tablet, the Iconia W4. The ultimate on-the-go entertainment hub, the Iconia W4 will appeal to a cross section of users from busy professionals to ultra-mobile youngsters”, asserted Harish Kohli, Managing Director, Acer India.

Targeted at active and professional users, the Iconia W4 offers seamless portable computing and fun experience. Moreover, the built-in tablet portrait mode provides a one-page experience whether users are checking apps, browsing the web, reading or even responding to emails and social media posts. Pre-loaded with Microsoft Office Home and Student 2013, it allows users to create and edit Microsoft Word, Excel and PowerPoint documents virtually anywhere, while an optional full-sized keyboard enables more productive typing on the go.

Announcing the launch, Rajendran, Chief Marketing Officer, Acer India, said, “Mobility has blurred the lines between work life and personal life; the irreversible consumer shift towards staying connected has seen an unprecedented increase in the number of tablet PCs. Taking forward the incredible legacy of Acer’s ICONIA W3, it gives us great pleasure to launch the ICONIA W4. Using the revolutionary Zero Air Gap technology, the Iconia W4’s display is amazingly sharp providing vivid imagery, even in sunlight. Faster, sleeker, and packing in more power than the W3, the Iconia W4 pushes the envelope on portability and performance.”

Powered by the 4th generation Intel Atom 1.8 GHz Quad-core processor, the Iconia W4 allows users to enjoy better video playback, an uncompromising gaming and web-browsing experience.

“We would like to congratulate Acer on the launch of the W4 tablet based on Intel(r) Atom(tm) Processor Z3740. Based on the Silvermont microarchitecture, Intel Atom Processor powering the Acer Iconia W4 tablet is a quad-core SoC manufactured on Intel’s state-of-the-art tri-gate 22nm process delighting consumers by giving them a balance of  better compute and graphics performance and battery life,” said Anand Ramamoorthy, Director-Consumption Sales, Intel South Asia.

Windows 8.1 includes several new and intuitive features, such as InstantGo which makes the tablet ready to go at any moment by keeping data and apps refreshed and up-to-date even when the screen is off, by maintaining an internet connection.

“The ICONIA W4 marks the new wave of innovative devices powered by Windows 8.1 that take forward the Windows vision for highly-personalized computing while showcasing Microsoft’s commitment to rapid and responsive development. Windows 8.1 brings together everything you do across all devices whether at home, at work or on the go, making the device a unique extension of you and offering more ways to keep pace with your life,” said Chakrapani Gollapali, General Manager – Consumer Channels Group, Microsoft India.

With IPS technology display, the Iconia W4 provides consistent images, color and brightness from a wide range of viewing angles, up to 170 degrees, ideal for sharing. Furthermore, Zero Air Gap technology removes the air in between the touch panel and LCD module, reducing reflection and boosting readability even under sunlight.

The Iconia W4 supports a 16:10 ratio with 1280 x 800 pixel resolutions, five-finger multi-touch, providing consumers with an enjoyable tablet experience with apps, videos and games. Featuring a 2MP 1080P front camera and a 5 MP rear camera with auto focus consumers can take photographs and video-conference easily.

In addition, sharing content and data between the Iconia W4 and other devices is convenient through its range of ports. The HDMI Micro port provides easy audio-video connections to an external display for sharing presentations and other content. It is also equipped with a Micro USB for connecting to devices like phones, for transferring files or for power charging. Plus customers will always have room for content and data on the Iconia W4 — it comes with either 32GB or 64GB of internal storage and supports mircoSD cards.

Accessories for extra productivity and protection

Acer Crunch Keyboard—for users who need a keyboard, Acer offers a ultra-slim Crunch keyboard fitted in a soft synthetic leather cover that easily folds outs while also serving as a tablet stand. The stylish 5.3 mm (0.21 inches) thin silver keyboard offers bluetooth 3.0 connectivity and is rechargeable via micro USB.

Acer Crunch Cover—made with durable microfibers, the Crunch cover folds out into a tablet stand with multiple angle settings to suit each user’s reading preferences. The slim-fit cover keeps clear of all ports and is available in several fashionable colors.

Other W4 accessories include the Acer Keyboard Cover, protection film, responsive passive stylus, power bank, adaptor kit with bag, and Micro USB cable.

Pricing and availability
Priced at Rs.24999 and Rs.26999 respectively for 32GB and 64GB, the Acer Iconia W4 is available at Croma and Reliance Digital outlets across the country. Consumers can also purchase the tablet online at Flipkart.

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