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CeBIT, iSPIRT to promote India as a product nation

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Hannover Milano Fairs India, the Indian subsidiary of the global joint venture company HMG (Hannover Milano Global) today announced its roadmap for the entry of CeBIT, the world’s largest business IT exhibition and conference to India for the first time.

As part of the roadmap, HMFI has signed an memorandum of understanding (MoU) with iSPIRT (Indian Software Product Industry Round Table), the non-profit body promoting software development  and entrepreneurship in India.

Under the signed MoU, both the entities are aiming to engage with informed buyers from focused sectors to show case India’s software product development capabilities to buyers. Internationalization  of India a product nation utilizing the CeBIT global series of events as a platform.

A focused, curated pavilion of several Indian software companies will be showcased at CeBIT Germany in 2015.These initiatives are also aimed at catalyzing venture capital and private equity funding.
   
“We are looking forward to work with the team at iSPIRT to promote the role that India’s software product ecosystem is going to play in the development of the global and Indian IT economy,” said Andreas Luttmann, General Manager, Hannover Fairs International GmbH. “We believe that India’s growing economy will propel an increase in local demand and CeBIT India is a an real platform top build both local and global opportunities in product development. Deutsche Messe is the benchmark for lead generation worldwide, and we are happy to launch India’s first CeBIT in Bangalore, India’s IT capital.” 

“iSPIRT welcomes CeBIT to India. We have no doubt that the potential that India holds in terms of software product is huge and is growing every day. Facilitating the interaction of buyers and sellers through a well-recognized brand like CeBIT is only going to create further traction and momentum in the market. We look forward to playing an active role in CeBIT and look forward to their events,” Shekhar Kirani, Founder Circle Member, iSPIRT and Partner at Accel Partners.

The CeBIT event is slate to be a first of its kind business IT and ICT show in India, dedicated to boost new business in the Indian IT and ITeS market and also create a platform for generation of new national and international business opportunities, drive new ideas, profitability and growth in India with an exposure to the international markets. The first CeBIT India will take place in November 12 to 14, 2014 at Bangalore International Exhibition Center (BIEC) located on Tumkur Road, Bangalore.

With the aim of showcasing new perspective in IT business, India’s first CeBIT will cover the key IT trends of cloud computing, strategic big data, enterprise mobility and social media.

“Over the next few months the HFMI team will focus on building key partnerships with government and industry bodies to build India’s first CeBIT as a platform that serves the entire IT ecosystem from services to products. Historically, CeBIT has always served as a driver for opportunities bringing together the fields of knowledge, research and entrepreneurship to offer brilliant prospects for business development on a national and international level,” said Mehul Lanvers-Shah, Managing Director, Hanover Fairs India.
  

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