Brocade announced its participation in a new EMC initiative to deliver Proven Infrastructure solutions for customers looking to make the transition to virtualization and Cloud. The new EMC VSPEX Proven Infrastructure, available only through the EMC’s Velocity Program channel partners, can combine Brocade cloud-optimized networking technologies with EMC unified storage and next generation backup architecture, while enabling customers to leverage their server and hypervisor of choice.
Brocade’s cloud-optimized networking technologies are designed to integrate and extend virtual compute in multi-vendor environments to help enable network performance, utilization and resiliency in virtualized architectures. Pre-validated by EMC for interoperability and featured in EMC’s new VSPEX Labs, EMC VSPEX Proven Infrastructure solutions provide customers with the ability to choose from Brocade ICX, VDX and 6510 Fibre Channel switches.
“With its deep technology expertise and strong consultative nature, the channel is the logical point of integration for data center architecture design and private cloud deployments. EMC’s move toward offering modular, pre-validated virtualization solutions fully aligns with Brocade’s strategy and philosophy to enable its partners to create open, multi-vendor solutions that help customers make a smooth transition toward the cloud,” said said Barbara Spicek, Vice President of Global Channels at Brocade.
To leverage the channel’s technical know-how, VSPEX solutions will be integrated and made available via authorized Brocade Alliance Partner Network (APN) and EMC’s network of Velocity partners. Brocade has announced the availability of programs designed to assist and reward resellers in the selling of VSPEX solutions. Partners will get discounts on demonstration units in order to populate proof-of-concept labs and increase trial deployments. To drive end-to-end partner profitability, Brocade will also offer rewards bonuses to VAR sales representatives and extra percentage points for deal registration.