HP to use Anaplan cloud solution to transform global sales

California-based Anaplan’s cloud-based modeling and planning solution has been selected by HP as part of the latter’s global sales operations transformation.

The venture-funded company’s modeling capabilities enable customers to effectively align complex sales territories and optimize sales targets to maximize sales performance.

The software leverages a patented, in-memory HyperBlock calculation engine, and 100% cloud platform to provide unparalleled scalability. The user interface is intuitive and there is a growing library of pre-built applications being used by an integrated community, which is aimed at easing adoption and promoting collaboration across sales, marketing, finance, IT and other enterprise departments.

Among other customers of Anaplan’s solution are Diageo, McAfee, Pandora, HealthTrust, Aviva, Amcor, and Kimberly-Clark Eastern Europe.

“HP’s decision to adopt Anaplan is further proof of pent-up demand from the world’s most successful and innovative companies for more powerful planning and modeling applications,” said Anaplan CEO Fred Laluyaux. “With the power of Anaplan, HP will be able to plan for and achieve goals for sales productivity in a new and powerful way.”

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