India Inc prefer CRM, ERP, Data Analytics, & IoT on public cloud: Microsoft

Technologists name IoT, Data Analytics and CRM among the most favored services to be hosted on public cloud in India

Technology decision makers in Indian companies have said that they are highest adopters of public cloud solutions in the world. A survey by Microsoft and market research firm Wakefield Research shows that 57% respondents from India have adopted public cloud solutions. 33% respondents stated that their companies use hybrid cloud (a combination public and private cloud) solutions. These are among the highest rate of adoptions and are better than markets such as US, UK and Japan.

The Microsoft Azure Survey was conducted by Wakefield Research among 1,281 ITDMs – including 261 in India, between August 31st and September 13th, 2016, using an email invitation and an online survey, for a total of 2,546 respondents.

The results of the Wakefield Azure survey highlight some key areas where cloud based technology solutions are making the difference for Indian companies. The survey was conducted among Information Technology Decision Makers (ITDMs) and IT Professionals across major markets like India, US, UK, Japan and Brazil.

ITDMs in India, refer to Sales functions (CRM and ERP), Data Analytics and Internet of Things (IoT) as the top three services or applications that their organization would like to host on the public cloud.

The Wakefield Azure survey also highlights that several other trends on cloud adoption among Indian organizations, like about 64% Indian respondents were comfortable in hosting their company’s most essential applications or services on the public cloud.

And, Internet of Things (IoT) devices, Virtual Reality/Augmented Reality and Conversation bots, such as virtual assistants are the top technology choices which Indian respondents want to learn more about.

Today, 52 of the top 100 Indian companies listed on the BSE use Microsoft cloud (local and global), claims the company.

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