By Pankaj Maru
In recent years, India has emerged as one of the big user or consumer of IT. This has led to growing demands of IT in the local market across sectors and also is bringing in a major change in business strategies of small and large IT companies. Among such IT firms is Gurgaon based Q3 Technologies, which providers IT services globally in the software products and applications development space across all platforms and verticals.
Focus on India
“In early part of our business, we were more outward looking towards customers in the U.S., Australia and other geographies providing IT services in areas of software development for enterprises. But now we are looking more inwards into Indian market as many of global customers are based here,” Anuj Mathur, CEO, Q3 Infotech told Express Computer during an recent interaction in Bangalore.
“Many companies that were offshore are now near shore and many global firms are looking at India from IT as well as a market perspective. India in itself is becoming a growing market for software application development. Today we are no longer offshore software service providers as the kind of work we used to do for companies abroad the same thing we are doing in India for local companies and start-ups,” added Mathur.
Q3 Technologies started its journey in 1993 with the focus on software application development services largely catering to customers outside India. After serving global customers over a decade and establishing itself in the enterprise application domain, the company set up its first development center at Gurgaon in 2004 and followed it with one more at Jaipur in 2010.
Samsung India , U.S. based Stella International, Alto Consulting & Training, Comquip, Immersion Consulting, France based IBusiness Solutions, Minted Peas in U.K., and The INCLEN Trust International are among the long list of global customers.
Enterprise application demand in India
In terms of verticals, Q3 Technologies operates across verticals in the business to business (B2B) space catering to clients’ unique enterprise class software application demands. “Enterprises of today are not like the way they used to be in the past. They want enterprise applications but the application needs to have easy, smooth and quicker interface that can run on mobile devices rather than large IT systems,” pointed Mathur.
According to Mathur, his company has range of customers and clients across verticals ranging from healthcare, pharmaceuticals, insurance to retail, media, entertainment, energy and others. However, healthcare and retail are the two key verticals in India, where Mathur felt that Q3 Technologies can play major role since it has strong experience, domain knowledge and expertise in enterprise software development using big data and mobility.
Mobility based enterprise applications
Given the trend of mobility, big data and analytics, he explained that most of enterprise apps developed today leverage the latest technologies but continues to have the enterprise characteristics such as integrity, high stability, data security and others.
About the enterprise application demand scene in India, Mathur said that it is growing and the market has a huge potential. In his view, the advent of mobility in India is playing a major role as companies here are looking first at mobility based applications, which is completely opposite to other parts of the world. “India is becoming mobile first,” Mathur stressed.
Market competition
In comparison with large IT size companies like TCS, Wipro, Infosys and others, Mathur pointed that the small size of his firm is offering more advantage in beating the competition. Many of Q3 Technologies’ customers today were served in past by those big IT companies.
“Since we are a small company, beside the cost benefits, we are very agile, more responsive in understanding and serving the customers; and by leveraging latest technology we are quick to meet customer’s requirement,” Mathur explained.
Today, Q3 Technologies employees around 400 people among which more than 350 staffs are engaged in software development at the two centers and has offices is the U.S., U.K., and Germany. Citing the growth potential in India, “There’s a scope to add more staff and we expecting a growth of 30-40% over the next 2 to 3 years,” Mathur concluded.