SAP India is planning to further expand and strengthen its ecosystem with new partners in critical focus areas, namely mobility, cloud, SAP HANA, and emerging markets. This move will allow SAP to explore untapped opportunities by jointly venturing into the market and offering advanced solutions to its existing and prospective customers. SAP is intensifying its partner engagement strategy to understand customer requirements and provide them joint solutions by leveraging SAP’s platform and the SAP ecosystem’s industry expertise.
For Mobility, key partners who have signed up are Blue Star Infotech, to build growth in Mobility and Analytics and provide solutions to pharmaceuticals, consumer goods, and media industries and ZenFocus Inc, will be using SAP’s Mobility, Asset Management and Analytics capabilities to provide value to asset intensive customers.
For cloud SAP is engaging with leading industry players, including Hexaware Technologies for Enterprise Warehouse Management and Transportation Management solutions, NEC Technologies India, who will be working on the SAP cloud portfolio of Success Factors, Cloud for Customer, Social Media Analytics, and Business by Design for Japanese investment companies in India. RS Social has partnered with SAP and will offer the Success Factors solution for talent and performance management.
For SAP HANA, SAP has collaborated with Persistent Systems to help expand their expertise across SAP solutions. They will be leveraging SAP’s HANA, mobility, and analytics solutions. SAP will also engage with SIFY Corporation, which has a significant presence in the Government, BSFI, Telecom, FMCG and SME segments, will address the end-to-end IT services requirements of customers around SAP applications and technology solutions, including SAP HANA.
Emerging Markets being one of the key areas for growth, emerging markets such as Sri Lanka and Bangladesh offer tremendous potential for SAP. It will partner with IBCS-PRIMAX in Bangladesh and Tech Pacific Lanka in Sri Lankan market and will provide coverage for SAP solutions by working with smaller local IT companies and leveraging industry-focused implementation partners from India.
