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Google Cloud and PwC India enhance their strategic alliance to transform enterprise solutions with GenAI

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Google Cloud and PwC India announced an enhanced strategic alliance that will leverage the power of Generative AI (GenAI) to augment enterprise solutions. This partnership combines Google Cloud’s cutting-edge AI expertise, including the Vertex AI platform and Gemini models, with PwC India’s deep industry insights and consulting experience. Together, PwC India and Google Cloud aim to develop a suite of generative AI solutions that will transform key business operations across various sectors, with a special focus on tax, healthcare, and legal services.

In the backdrop of the announcement by the Government of India to operationalise the IndiaAI Mission as well as investing in all the building blocks of an AI ecosystem, the time is right for enterprises to embrace the power of GenAI. Commenting on the alliance with Google Cloud, Sanjeev Krishan, Chairperson, PwC in India said, “Given the immense capability of Gen AI to create transformative solutions for businesses and communities, we see an opportunity to democratise GenAI for many customers across industries to develop solutions addressing their real-world needs. By integrating Google Cloud’s advanced technology with PwC India’s deep industry expertise, we aim to create a positive societal impact and also play a part in accelerating India’s path toward a meaningful digital future.”

The alliance will focus on areas such as conversational AI, image generation AI and Search functionalities, which are expected to significantly change how Indian businesses operate and compete globally. PwC India and Google Cloud will also explore Gen AI use cases across industries to identify areas where businesses can derive significant value from AI investments. Enterprises will be able to leverage this collaboration to enhance their operations and drive value for their business by accelerating digital transformation.

Commenting on the alliance, Rajnil Mallik, Partner and Generative AI Leader, PwC India said, “We are delighted to deepen our partnership with Google Cloud. We see this as a natural joining of forces as we go to market together and help our clients’ journeys with Generative AI. In this disruptive and dynamic environment, this joint expertise will allow them to tap into the deep expertise of both our organisations leading to faster value realisation from Generative AI at scale.”

Vivek Belgavi, Partner & Leader – Alliances & Ecosystems, PwC India said, “We are enthusiastic about this partnership with Google Cloud on Generative AI. It is a significant step toward offering our clients ways to revolutionise how they harness generative AI, unlocking new possibilities for efficiency and innovation. By reinventing how businesses operate, PwC India and Google Cloud are paving the way for transformative growth and efficiency.”

Chandra Sankhokar, Director of Google Cloud Partnerships India said, “Global businesses are digitally transforming with Google Cloud services, infrastructure, and generative AI. This partnership will significantly accelerate digital transformations for businesses in India across all industries, helping them create new value with generative AI more quickly and safely.”

By utilising Google Cloud’s AI-optimised infrastructure, businesses can set new benchmarks for digital transformation, improving growth and efficiency. Enterprises can leverage PwC India’s industry-specific solutions which are tailored to the unique needs of different sectors, such as financial services, manufacturing, healthcare, and tax, to address their specific challenges. Google Cloud technology combined with PwC India’s Managed Services offering will help clients improve business functions while providing support for digital and business transformations.

Google Cloud’s Vertex AI platform and Gemini models along with PwC India’s deep industry insights will provide the right security and compliance, ensuring that they meet regulatory requirements while leveraging the latest in AI technology. Enterprises will also be able to improve decision-making, boost collaboration and project management as well as accelerate content creation – all of which are crucial for businesses looking to make informed strategic choices. By tapping into the benefits offered by the strategic collaboration between PwC India and Google Cloud, businesses can stay ahead of the curve, innovate faster, and operate more efficiently in today’s competitive market.

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