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Sonali Samyal, Principal Solution Engineer, Salesforce India | Catalyse Growth in FinTech with Customer Centric Innovation

BFSI Track | Day 2 | 30th June 2021 | 9:30 AM - 7:00 PM IST | Virtual Conference

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By Express Computer On Jun 30, 2021

In this video:
Sonali Samyal, Principal Solution Engineer, Salesforce India

Topic: Catalyse Growth in FinTech with Customer Centric Innovation

Key Highlights:

+ Fintechs face challenges like customer acquisition, scaling while staying lean and customer retention.

+ Customers seek actionable intelligence and effortless service.

+ Customer Centric innovations are key to acquiring new customers as well as retaining them

+ Start small with entry-level products to support early-stage startups.

+ Easy to customise and declarative platform for rapid app development is the need of the hour.

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Express Computer

Express Computer is one of India's most respected IT media brands and has been in publication for 24 years running. We cover enterprise technology in all its flavours, including processors, storage, networking, wireless, business applications, cloud computing, analytics, green initiatives and anything that can help companies make the most of their ICT investments. Additionally, we also report on the fast emerging realm of eGovernance in India.

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